Beer Info FAQ

Why do photographers say cheese?

Why do photographers say cheese?

"Say cheese" is an English-language instruction used by photographers who want their subject or subjects to smile. By saying "cheese", most people form their mouths into what appears to be a smile-like shape.

Did people used to say prunes instead of cheese?

You've likely been saying “cheese” for the camera since you were a kid. However, in the early 19th century, people attempted to capture the ideal expression by saying “prunes.” Apparently, the cue helped keep subjects' mouths “prim,” according to the Washington Post.