Lorillard, original name P. Lorillard Company, oldest tobacco manufacturer in the United States, dating to 1760, when a French immigrant, Pierre Lorillard, opened a “manufactory” in New York City. It originally made pipe tobacco, cigars, plug chewing tobacco, and snuff.
As for the name? It comes from the Phillies Blunt cigar brand. According to various internet sources, blunts originated in New York as a method for smoking pot discreetly, among other things.